Positive punishment means adding something unpleasant immediately after a behaviour, which makes that behaviour less likely to happen again. As with positive reinforcement, "positive" here simply means something is added, not that the method is pleasant or gentle.
A classic example is a verbal "no" or a sharp noise the moment a dog jumps up, aimed at reducing the jumping. The dog experiences something they find unpleasant, and the jumping becomes less frequent as a result.